The Visionary Brand: The Success Formula Behind the World’s Most Visionary Brands opens with an interesting case study about Oakley and how it almost lost its cultural direction as a brand and regained its footing by re-aligning its brand identity. Author Bryan Smeltzer shares his...

Explaining Gravity by Bob Ticer describes gravity as part of our universe in a way that makes it easy for the reader to understand. Existing literature is also referenced with examples of work from Einstein, Hawkins, and The Big Bang Theory. Bob methodically explains his...

Miami’s Yester’Years: Its Forgotten Founder Locke Tiffin Highleyman by Patricia Daly-Lipe is an astonishing account of the history of Miami and Southern Florida, beginning in 1513. “This is the story of the conversion of that “swamp” of “grass and mire” to a fancy metropolis.” The...

Monologues for Teens II is a collection of 60 monologues written by Mike Kimmel. The collection of monologues is curated for teenagers interested in the acting field. It is also suitable for film, television, and theater training for young and aspiring actors. It consists of...

Wisdom from the Wild: The Nine Unbreakable Laws of Leadership from the Animal Kingdom uses animals to teach leadership skills. Author Julie C. Henry calls her book a “fun, new approach to leadership.” Henry’s principles include overcoming fear (based on spiders), developing a singleness of...

Tao: A New Interpretation by J Joseph Kazden interprets the Chinese Taoism sourcebook, the Tao Te Ching, written by Lao Tzu. Although it shares many characteristics with the Tao as imagined by Lao Tzu, Kazden's book differs in his use of scientific knowledge as the...

Parenting in a Pandemic is a guidebook by Liz Bayardelle that teaches parenting in the most effective manner. As everyone knows, a pandemic does not happen very often. Perhaps we will only experience a pandemic once in our lifetime, which leaves a lot of room...

The Art of Failure: The Anti Self-Help Guide, by the award-winning Neel Burton, is an enlightening guide on the beauty and importance of failure. With all the self-help books in the world, one would think there would be no such word as "failure." But we...

Destination Perpetuity: The Real Estate Investor's Road Map to Financial Freedom by Craig O'Rourke is the only guide real estate investors need to read before the year is up. In simple, practical terms, the author lays out what it takes to build and maintain financial...

The 5th Option: Why Your Retirement Plan Won't Work the Way You Think It Will by Walter C. Young III and Peter G. Bielagus is a book that we all need to read before it's too late. Meet Michael and Jill Cunningham, a fictional couple...