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Reviewed by Roy T. James for Readers' Favorite
Intellectual Property Management for Technology Professionals by Donald W. Wyatt makes it easy to understand how to manage intellectual property while keeping it as a strategic asset. It is a primer that first explains what intellectual property is, and why it exists. The three fundamental models of its use are then mentioned, namely, the pricing power, the defensive bargaining, and the direct revenue generation models. After providing this background, this book explores the currently recognized legal framework of intellectual property. The four primary categories of intellectual property - patents, trademarks, copyrights and trade secrets - are then introduced. Finally, all of this knowledge is captured in a single, simple exercise of formulating an intellectual property model or plan to be pursued for the product.
Intellectual Property Management for Technology Professionals by Donald W. Wyatt familiarizes us with intellectual property as the core driver of the decision making process, more so for the businesses of the digital age. Tracing the idea of ownership of ideas from 1421, Donald makes a good case for intellectual property as a natural element of our society, and makes a beautiful presentation of its development into a formal law. The distinction between an idea and an invention, which is a very important consideration when it comes assigning category, is also covered. The book is so organized as to leave no doubt in the reader’s mind as to patents, covering inventions and ideas. This is a good read that made my hazy views on ideas, inventions, patents, and all other issues pertaining to intellectual property very clear.
