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Reviewed by Samantha Rivera for Readers' Favorite
Has your business started marketing through mobile devices yet? Do you even know how to market on mobile devices? If you don’t, then this is the perfect book for you. Mobile Marketing explains exactly what you need to know about mobile marketing and how it’s worked for other companies. It also explains all the tools you need in order to start using it for yourself. From understanding mobile site design to building the content you need to bring new people in, this book will help you through every step of the way. Rowles has definitely nailed the steps that it takes for a business to get with the modern century and learn everything about the mobile side of doing business with today’s customer.
Mobile Marketing by Daniel Rowles is one of those books that every business owner should read. If you have a small business or a large business or even if you just have some influence over the people in charge of the business, you will want to read this book. It has detailed information about what’s required of a business to succeed in today’s increasingly mobile world. People don’t want to pop into a physical store anymore unless they have to. If you want to succeed, you need to know everything there is to know about the mobile world. That means understanding the different parts of mobile marketing as well as how to make them work for you. It’s not as difficult as you might think, but it will take some work.
