Marketing is a multi-billion dollar industry. It is the process of channeling goods and services from supplier to buyer. When marketing your goods or services, you must consider your target market and the required channels to reach them. The Old Rush: Marketing for Gold in...

The Joy of Argument: 91 Ways to Get More of What You Want, and Less of What You Don’t is a non-fiction self/help, business/philosophy book written by Albert Navarra. The author presents a definition of the term 'argument', shows how the concept evolved from its...

The Biggest Picture: From the Big Bang to the Development of the Big Bang Theory by Wendy Curtis presents the scientific community’s best theories about major events, from the Big Bang until present times. Beginning with the Big Bang and the creation of the simplest...

The Wretched Road to Success: A Book on Business and Management Theories by Matthew Krumsiek is enticing, informative and cleverly crafted for business owners. Wretched Road to Success offers so much to readers so let’s explore a few highlights: define your destination, determine who you...

The Mystic High Adventures of Fannie Flame & Crew by Claudia Hagen introduces ballooning as a ‘form of flight where the destination is irrelevant and the journey is everything.’ How the author developed an instant liking of this costly game, what difficulties she had to...

Exceptionally well written, organized and presented, This Time It's NOT Personal: Why Science Says Get over Yourself by Sam Hicken Ph.D. is an inherently captivating read that is as informed and informative as it is thoughtful and thought-provoking. However, the author begins with an insurance,...

The Education of a Traitor: A Memoir of Growing Up in Cold War Russia by Svetlana Grobman is a story of survival, secrets, and the struggle for sanity and understanding in a society that rejected even the basic simplicities of livelihood – Cold War Russia....

They’re Rugby Boys, Don’t You Know? is an inspiring story about youth evangelism. Author Natalie Vellacott gives an account of her encounter with boys who lived on the streets in an area called Subic Bay in the Philippines. Ms. Vellacott was a crew member on...

The Havana Papers by Michael Daly is the author's narration of the exploration he did during his one-week stay in the city of Havana, discovering different parts of the city brought to its knees by the revolution. Michael Daly had traveled to Havana to write,...

Author Terrance S. McGovern offers readers an incredible guide to fitness in The Rational Drinking Man: A Gentleman Gourmet’s Guide To Health and Fitness. The Rational Drinking Man (aka RDM) is a book that will not only help you stay fit but provide a fun...